SEO FAQs

Can our company do SEO in-house?


If you have a capable marketing staff, yes, it is possible. The question is whether or not it's cost effective. In our experience, there are very few companies that do SEO effectively. In fact, of all of the companies we have worked with, we have only once found a company that was doing SEO correctly.
That's not to say you can't do it in-house. Of course we would rather you hire us, but we do understand some companies want to do it in house; in such cases, we recommend a consultation with one of our online marketing experts to help your company prepare to do it yourselves.

Many people who work in IT, or have an understanding of web design think that SEO is just a matter of setting up meta descriptions and keywords, this only represents a very small aspect of SEO and often times does not produce results; we produce results, and can help your company produce results as well.

Be prepared, it usually takes at least 2-4 hours per week for an average website, and our search engine optimization experts do this daily. Someone who works in marketing, or in web design is likely to take much longer, as they don't do this regularly so don't have a process to follow. While we can help you create this process, it's also important that you take into consideration the time it will take. 4 or more hours per week is 20 or more hours per month, that might actually make it more costly to do SEO in-house when you factor in the use of your employee.

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01. About Us

Make it Active, LLC is a full service Marketing Agency located in Dover, NH, just minutes from Portsmouth.

We offer digital marketing services, including SEO, Website Design, Marketing, and graphic design.

About Us

03. Latest News

  • 09
    Mar
    2021
    Make it Active in 2021!
    We are working on even more great things in 2021! Now that winter is almost behind us, and spring is just a few weeks away, we have many new things to annouunce for our visitors and clients. We can't wait to share the good news! The reveal will be on April 15th (yeah, we know, that's tax day - we gotta
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04. Marketing Articles

  • Did You Receive An Email About Your Website's SEO?
    Every day, we start up our computer, open our email, only to be bombarded by messages of guest posts, cheap SEO, social media marketing, and other such online scams… the problem is, these emails are not only repetitive, they are scams, and oftentimes, even dangerous. Why? Well, think about it for a second… If a company is so good at
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