What is a CRM used for in marketing?

A CRM, or Customer Relationship Manager is a software tool used to manage contacts, keep track of sales, and store everything from the lead development cycle to customer service issues all in one place.
For example, the CRM we have implemented for Make it Active is used to keep track of our sales history, customer service, leads, support, etc.

When a client contacts us for marketing services, for example, search engine optimization, we input the customer’s information and enter that they are interested in SEO. We contact them by phone or email and log that we made contact with the customer and the outcome of the communication. If further contact is needed, we note that we need a reminder to make contact in a specified amount of time.
When we retain them as a client, we enter all the services used, all of the communication between us and the customer, and any other relevant information.

In essence, we have built an entire screenshot of the relationship with each customer. This keeps your marketing and sales departments organized, on task and improves customer relations.

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01. About Us

Make it Active, LLC is a full service Marketing Agency located in downtown Dover, NH.

We offer complete marketing solutions, including SEO, Website Design, Marketing, as well as graphic design and printing.

About Us

03. Latest News

  • 25
    Jul
    2018
    Small Business Marketing Summer School

    Make It Active, LLC, with the help of Google, will present a small business marketing workshop on July 25th, at 12PM in Dover, NH.

    The focus of this presentation will be on successful strategies for preparing for the upcoming 2018 holiday season.

  • 15
    Jun
    2018
    Marketing Case Studies

    Have you seen our latest marketing case studies?

    Make it Active doesn't offer promises; we offer solutions. In fact, we consistently under-promise and over-deliver. We have the reviews to prove it, and now we have some case studies from clients to demonstrate real-world examples of how we have helped the businesses that we work with. Our clients rely on us,

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