This year has started out with many changes, and we are not talking about politics; instead, we are talking about technology. Whether it's A.I. or the equipment people get their information on, technology is not something business can overlook when making changes to their marketing plan. Beyond the fact that A.I. has become an integral part of the internet and technology in general it has also had a huge impact on SEO (Search Engine Optimization). The way to move forward is not to take a reactive approach, but instead to take a proactive approach by incorporating your messaging throughout your website in a way that intrigues views, rather than simply boilerplate messaging anyone can get from an A.I. platform. Though not specifically about A.I., we have written about this before as we feel it's better to "be yourself" when writing content, and share what you are trying to get across, rather than always trying to sell yourself and your company.

Make it Active is here to help your business navigate through all these changes in technology and are here to help with all of your digital marketing needs. Don't hesitate to Email us or, give us a call at (603) 814-9234, and let us help make it happen for your business!