Tradeshow Vendor Relations - Make it Active, LLC

When it comes to tradeshows, one of the most overlooked aspects of the planning process is dealing with vendors. There are so many vendors and suppliers, it becomes a confusing maze of who to deal with, and what you need from each company. For one, you need a trade show booth and graphics. Do you get everything at one place, which is an easier process, or do you work with multiple vendors to reduce the expenses for that show? These are questions your company would have to answer.

We work with multiple vendors; one that design booths, and another that designs the graphics for the booth space. I’m not talking about the graphic design aspect (we also do that), but rather the displays and graphic elements that will be used at the booth. So, a graphic designer would design the digital document, and this would be sent to the company that produces the elements for the booth itself. Each item has a specific requirement, and quite honestly, as you probably know if you have done trade shows in the past, there are multiple vendors you end up dealing with that you never accounted for when you started the process. When you hire us, you can focus on your business, and we can take care of each vendor and ensure you get the best possible return on investment.

Think of it this way. You need to order a booth, signs, literature, furniture, lighting for the space, electric for the space, decide on whether or not we will have lead capture tools, and what tools you will utilize. You will also need promotional items, have to book hotels, flights, register for the trade show, communicate with the unions, the freight companies, etc… This gets overwhelming, even for us! Often, companies will end up choosing all-in-one booth solutions and spend far more because they don’t have the time to go through each of these processes.

By having a tradeshow consultant take care of this for you, you end up saving time and money, by utilizing our experience and our ability to get these things together using the most cost effective solutions, rather than the ones that take up the least amount of time. Let Make it Active manage your next trade show and keep your business on the right track.