SEO is simply understanding what your customers are looking for on search engines. Though SEO is by no means simple, it is possible to do it yourself. We have helped to train several companies to do SEO in-house. Online marketing is not mysterious, or impossible, so be wary of companies that suggest it is. It is however time consuming, and there are a broad range of factors to take into consideration. Our marketing professionals do SEO every day and therefore follow the same proven steps repeatedly; which is why we are so successful, and why our customers have had great success because of our search engine optimization services.