Make it Active FAQs
What does "PUSH" Marketing stand for?
Nobody has ever asked this, so in full disclosure, this is simply an explanation in case anyone has ever wondered about our use of PUSH in our marketing materials. In fact, we don't usually use the word PUSH, rather, our marketing slogan spells it out...
Make it Possible, Make it Unique, Make it Simple, Make it Happen... Get it? PUSH!
The concept of PUSH goes far beyond the idea of "Push Marketing," which is a marketing technique; In fact, our idea of PUSH is far beyond that concept. When we work with a business, we do everything in our power to make it Possible for them to grow, by using creative and Unique designs, with a clear and Simple message. Ultimately, we want to make it Happen for any business that we work with. We strive to help businesses grow using sound strategies that work, rather than costly mistakes that don't. So whether we are talking about our slogan, or actual practices, Make it Active, LLC is always interested in using the right technique for right job, and we always stick by our motto!
Full disclosure: There is also another reason we use this, which is even more geeky... Ask us sometime for the full story of PUSH.
Does Make it Active offer printing services?
Yes, we offer printing services to all of our clients. We have been in the business of marketing for many years, and know the printing industry very well. We work with some of the best printers in the area to get you the best possible rates. In fact, because we do a lot of printing, our rates are probably cheaper than if your company goes direct to a printer.
We plan to offer printing directly on our website shortly, for those customers that want to order printing services online.
Does Make it Active outsource overseas?
No. We personally handle all projects. We are an American owned business located in Dover, New Hampshire. If the workload was ever too much for us, we would hire more people (locally) to help. We feel very strongly about keeping jobs in the United States and do not outsource any of our work. We also take personal responsibility for all the work we do, and when clients need a change on their website, though we quote 48 hours, we sometimes do it within the hour. That doesn't happen when you outsource design services very often. We have had many competitors that do it a certain way, including simply being a company that sells web design and online marketing, but doesn't actually do any of it inhouse. We do not work like that, we do everything ourselves, in house. You can actually speak with our web developer and he'll gladly share the details of how he edited your website, though, be prepared for a long, technical, boring conversation.
We are an American company, and only employ people in the United States. We understand when it makes business sense to outsource overseas, but when it comes to SEO, Web Design, and traditional and online marketing, we feel strongly that you get what you pay for and that you would be much better served using local services, such as ours.
We are constantly asked by companies in India, etc. if we want to outsource our search engine optimization, search marketing, web design, or some of our marketing services. Some who contact us from overseas don't seem to understand what "no" means, so I will attempt to clarify: Make it Active offers outsourcing services for companies that would otherwise fire their marketing department and reduce spending on marketing; thus, to help grow the marketing department, and/or the company that employs us. However, by outsourcing, we mean, that we do the work here, locally, in New Hampshire (or possibly other states in this country). We do not hire outsourcing companies from any other country. Hopefully this disclaimer can be understood by other nations, as we get a lot of spam about our interest in "outsourcing." Again, we don't outsource, we are a marketing company that other businesses outsource to. We hire others, but not in other countries...
Do you have a portfolio of your work?
Yes. We often show examples of our work to potential clients. However, we do not have a portfolio page on our website due to non-disclosure agreements that we have signed for our clients. We focus on being a resource for our clients, not a billboard for ourselves. We have been working in the marketing and web development industry since 1994.
We know what it takes to market a product or service. We are not designers that "do" marketing. We are marketing professionals that offer design services; there is a big difference.
How do you keep your prices reasonable?
We keep our prices low on most projects because we are efficient in our marketing process, and practice lean marketing, with a focus on ROI. In fact, we were one of the first companies to use the internet as the primary source of communication with our customers when we first started. We do work in person as well and have traveled to meet potential clients. We also work on-location for special marketing projects that require a more hands-on approach. Our goal is to reduce the amount of costs associated with doing business through lean marketing; because ROI is as important to us, as it should be to your business or organization.
Another reason our prices are reasonable is because we only charge for what the client needs. If you want us to build a $10,000 website, and pay for large SEO packages, but we feel you would better benefit from a much more inexpensive website and SEO package; than we setup a plan that we feel best meets your budget. In fact, though we sometimes come in higher than what some customers would expect, we have surprised quite a few customers, when we quoted a price much lower than what they told us their budget was. That's because our goal is long-term customers, rather than making a lot of money quick off of short term customers.